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fashion photography, rhea gupte, hat, white dress, summer, tropical, beauty, freckles, beach, nature
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fashion photography, rhea gupte, delicate, feminine, neutral, rose, natural, braids
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fashion photography, rhea gupte, minimalism, hibiscus, beauty, blue green eyeshadow, freckles, delicate, braids, nature
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fashion photography, rhea gupte, delicate, in bed, braids, green eyeshadow, minimalism, freckes
fashion photography, rhea gupte, delicate, in bed, braids, green eyeshadow, minimalism, freckes
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fashion photography, rhea gupte, green grass, summer, spring, flowers, braids, delicate
fashion photography, rhea gupte, green grass, summer, spring, flowers, braids, delicate, flowers
fashion photography, rhea gupte, green grass, summer, spring, flowers, braids, delicate, flowers

Project Brief

Creative consultancy for the ecommerce Republic of Mode. To create visuals and develop a signature aesthetic for the brand by conceptualising a unique look through images and language. Building and producing all content for the client’s social media, making sure that it is one of a kind and aligns with their brand identity perfectly.

Client

Republic of Mode

Credits

Photography, Creative Direction, Styling by Rhea Gupte
Hair and Makeup by Namah Shah
Modelling by Sasha Zhurko at TFM

Styling Credits

All garments by Creamoda

It’s an uneventful Wednesday. Waking up at 5:00am has allowed me to get through most of my to-do list before lunchtime, post which I have the entire day to edit the perpetually increasing pile of images in my hard drive. Apart from having bleached my roots an unforgivable shade of yellow, which we will kindly ignore and refrain from documenting, I have been chasing through home chores, work commitments and a healthy cooking schedule like a stallion on steroids. A vigour similar to binge watching Quantico and Shark Tank peppered with throwback interviews of Johnny Depp circa 1990.

Side note: A lot can be accomplished if one decides to ‘listen’ to their favourite shows instead of ‘viewing’ them, unless you try to do that with Mr. Depp whose cheek bones will have you glued to the screen for life.

Truth, kids.

Amidst such and such, I decided to update this space with some of my new work, which is, in reality, from months ago. Although being unable to publish immediately makes me anxious at times, I also use publishing on a later date as a tool to decide whether or not I did well. Often times, work which stands the longevity of time turns out to be work I truly cherish in the long run. The opposite is true for work which makes my skin crawl with embarrassment only a few months after I thought it was the best I possibly did. What better way is there to learn, than pitting your old work against even older work, in a gruesome stand off of self doubt and self criticism? Surprisingly though, as the years have passed by, old work seems to embarrass me lesser and lesser, to the point where it has pretty much ceased to do so.

This, lack of embarrassment, is perhaps what it means to find your own in a creative space. What has been reduced down to the expression of ‘having a unique aesthetic’ or ‘style’, which I personally find limiting as a creator; is maybe, simply the comfort one feels with their skills after years of practise. It does not necessarily need to conform to a set of visual guidelines, instead be a confident presence of an essence that has been cultivated over time.

Hopefully, such a revelation will accompany my semi-existent hair colouring skills too, at some point, as I try and rectify the sins of my bleaching past, one hair section at a time.





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